Prepare images for social media

This workflow fits Instagram, Facebook, and similar feeds: correct ratio, reasonable file size, and metadata removed before sharing.

Last updated: June 25, 2026

Before you start

Start from the highest-quality master you have. If the image is already the right ratio, skip straight to resize or compress.

Need exact Instagram dimensions? Read the Instagram image sizes guide first, then return here.

1

Crop to the placement ratio

Open Image Cropper, choose 1:1, 4:5, or 9:16, and frame the subject. Export keeps full resolution inside the crop.

Image Cropper
2

Resize to platform pixels

If the long edge is still above 1080 px, use Image Resizer to set width or height without changing the ratio.

Image Resizer
3

Compress for upload

Use Image Compressor with JPEG or WebP output. Aim for clear preview quality—not the smallest possible slider value.

Image Compressor
4

Remove embedded metadata

Image Metadata Remover re-encodes copies without EXIF, GPS, or camera tags before you post or send files.

Image Metadata Remover

Final check before posting

  • Subject is centered and not cut off by platform crop
  • Text and logos are readable on a phone-sized preview
  • File size is reasonable for mobile upload (often under 2–4 MB for photos)
  • Metadata removed if the image came from a phone or camera
Can I batch several posts at once?

Yes. Compress and metadata tools accept multiple files and support ZIP download when your browser allows it.

Should I always remove metadata?

If you care about location or device privacy, yes. For brand assets without sensitive EXIF, it is optional but still reduces accidental data leaks.

Use Pixlery tools

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